Resistance to Hypertext

Is resistance to hypertext (on whose part?) intrinsic or habitual?

Why the vehement resentment to hypertext in general? A reluctance to give up existing competency and literacy for a new medium. Wanting a definitive experience, a closure even if it's misleading or false. Readers construct a schema as they read, their own mental map, and hypertext is disorienting 99% of the time. "[In most hypertexts] you don't have a schema for predicting what's next, for predicting where that text is going to go. We predict all the time." There's also an age aspect to this-- older writers are more invested in existing schema for reading.

Okay, but what about in social discourse, where you also can't predict the direction? Is hypertext better at representing social discourse and representing thought across discursive boundaries (i.e. multiple people's viewpoints)? Even in those cases, organization is still perceived as seriousness... and you can't fully get hypertext by maping it onto schema that you already know (ETA: it's like using tinderbox as just an outliner, or just a mapper). People resent you as an author taking their transparency away, and they don't know what's at the other end of the learning curve. There's also resentment from authors who feel that their artistry has been superseded or overshadowed by concerns or artistry of technology or of user interface. Who wants to worry about User Interface? It's ironic that "complex" pages end up getting perceived as "for kids".